Global B2B Product Video
A global leader in payments serves consumers and businesses around the world.
Overview
A testimonial video for an innovative cross-border payments solution.
The challenge
Drive awareness and adoption of a new global B2B payment offering. Educate audiences on the issues with existing solutions and quickly introduce, explain and promote a highly technical product to boost audience interest and engagement.
The solution
A compelling live-action testimonial video delivered an overview of current market challenges and the positive impact of the new B2B product with pilot partners.
The video featured five speakers – a product expert, industry thought leader and three pilot partners – who were filmed around the U.S. and Europe. Soundbites of their expertise and real-life results were thoughtfully constructed and supported with eye-catching b-roll, stats and graphics.
case studies
Success stories
